Isentia wins CMO Asia Award for Best use of Social Media Analytics

Isentia is proud to announce it has won the award for Best Use of Social Media Analytics at the recent CMO Asia Awards presentation at Pan Pacific Marina Square in Singapore for our work with DBS Bank. The project commissioned by the bank, involved the use of a comprehensive range of social metrics and robust methodology to extract actionable market insights while demonstrating the ROI of their campaign initiatives. David Liu, Chief Executive... continue reading

King Content wins CMI ROI/Measurement Program award for Lenovo campaign

King Content has scooped an award at the 2016 Content Marketing Awards in the Content Marketing ROI/Measurement Program category for its work in Europe with leading technology vendor Lenovo. With an ‘always-on’ approach to content marketing, King Content launched a series of eight websites published in seven languages (English, French, Danish, German, Dutch, Italian and Spanish). These editorially driven sites feature articles, case studies, videos... continue reading