Executive Briefing is tailor-made for busy communications managers and corporate executives who need to keep abreast of corporate trends. These reports, which include simple charts, lists, itemized comparisons and descriptions of major events, provide a precise interpretation of complicated information in order to help you quickly capture key points and make rapid judgments.
The report sums up industrial developments and company news in a chosen industry over a given period of time as reported in the media. Based on monitoring media reports of the client and their designated competitors, our analysts sum up these reports in accordance with methods adopted by PR to evaluate and analyze competitors' information.。
Executive Briefing Reports, which are based on the professional media monitoring services of iSentia, help clients periodically evaluate the effect of media on themselves and their competitors and analyse the marketing situation and competitive environment.